Digital Marketing Results

Results you can check in Google Ads.

Real accounts, real numbers, pulled straight from the platforms. Client names withheld.

Every number on this page comes from the client’s own Google Ads account or Google Analytics 4 property. Below are two automotive case studies and a community event campaign, with screenshots from the ad accounts themselves.

Analytics dashboard open on a laptop
$7.88cost per lead, Chicago special-finance dealer

Case Study · Luxury & exotic pre-owned · South Florida

From zero paid search to 20+ leads a day

The challenge

A South Florida luxury and exotic pre-owned dealer had no paid search program. The goal: turn high-value inventory into calls, forms and service leads from day one, with tracking accurate enough to prove it.

What we built

  • Search campaigns for luxury pre-owned, exotic models and the dealership’s brand
  • Vehicle Listing Ads and Performance Max fed by the inventory feed
  • Meta Ads campaigns and GA4 conversion tracking for calls, forms and service leads

The numbers

First 69 days after launch

583
Total leads
$10.87
Cost per lead
+124%
Leads, month 2 vs. month 1
−34%
Cost per lead, month 2 vs. month 1
180
Phone calls from ads
+40%
Website traffic vs. pre-launch average
1,771
Paid search visits in month 2, from a brand-new channel
4.5×
Visits from AI assistants (ChatGPT, Gemini)
105
Service & collision leads
$14.61
Cost per service & collision lead
$2.01
Cost per branded-search lead
5.5%
Click-through rate
Google Ads overview: 582.51 conversions on $6.34K spend, daily conversions climbing after launch
Straight from Google Ads. Daily conversions after launch. Zero to 20+ leads a day.

How our Google Ads management works →

Case Study · Special-finance used cars · Chicago area

Phone calls up 4.1×, at under $8 a lead

The challenge

A Chicago-area used car dealership specializing in special finance struggled to get consistent website traffic from car buyers and wanted more finance applications.

What we built

  • Branded, special-finance and conquest search campaigns
  • Vehicle Listing Ads connected to Merchant Center inventory
  • A trade-in acquisition campaign and used make and model search
  • Call tracking so every phone lead is counted

The numbers

2+ years of calls and leads

14,034
Total leads
$7.88
Cost per lead
4,081
Phone calls from ads
+75%
Website traffic after launch
4.1×
Monthly calls, 2025 vs. 2024
1,069
Calls from Vehicle Listing Ads
2,140
Special-finance leads
4.6%
Click-through rate
Google Ads overview: 14K conversions, 4.08K phone calls, $7.88 cost per conversion, calls rising each quarter
Straight from Google Ads. Phone calls from ads by quarter, at $7.88 per conversion.

Hanna has run our Google Ads for years, and the phones prove it. Calls from our ads more than quadrupled, and we’re paying under $8 a lead. She understands special finance, and she’s in our account every single day.

Don B.Owner, Chicago-area special-finance dealership

Community event · Village of Hinsdale

Restaurant Week, seen by thousands of local diners

YouTube video campaigns put Hinsdale Restaurant Week in front of local diners, driving awareness for every participating restaurant.

Hanna’s YouTube campaigns got our Restaurant Week videos seen by thousands of local diners, and our participating restaurants felt it in their reservations. She was organized, responsive and easy to work with from start to finish.

Alex B.Village of Hinsdale · Restaurant Week

Leads are the conversions tracked in each Google Ads account (calls, forms and other lead actions). Phone calls are reported separately by Google Ads. Website traffic from GA4. Screenshots are cropped to remove client names.

Want numbers like these?

Book a free 30-minute strategy call. You’ll get a quick read on your Google Ads, Meta and analytics setup, and a clear next step.