Google Ads Management, Done Personally and Daily
Search, Performance Max, Shopping and Vehicle Listing Ads, run by a Google Ads certified specialist.
Most agencies check your account once a week and send a report once a month. Forward Digital Media reviews every account every day, and the certified specialist you meet is the one who manages it.
The short answer
Forward Digital Media manages Google Ads campaigns (Search, Performance Max, Shopping, Vehicle Listing Ads, YouTube and Demand Gen) for businesses that need calls, form leads and sales. Every account is optimized daily, built around conversions you can verify in GA4, and fed every available audience signal so Google's AI finds more of your best customers.
Not Your Typical Agency
| Typical agency | Forward Digital Media | |
|---|---|---|
| Who runs your account | A junior account manager handling dozens of clients | Hanna, Google Ads certified, 15 years in the field |
| How often it's optimized | Weekly or monthly | Every day |
| What gets reported | Clicks, impressions and CTR | Calls, leads, cost per lead and what changed |
| Audience data | Default targeting | Every signal: customer lists, site visitors, converters, search themes, CRM data |
| Who owns the account | Often the agency | You do, always |
What Daily Management Looks Like
Google's bidding reacts to new data within hours, and so do competitors. Daily management catches problems while they're still cheap.
- Search terms reviewed daily. Irrelevant searches become negative keywords before they eat a week of budget.
- Budget pacing. High-intent campaigns never run out of money by noon.
- Bid and target adjustments. CPC caps, target CPA and ROAS goals move with real conversion data, not a calendar.
- Ad and asset testing. Headlines, sitelinks, images and calls to action are rotated and pruned on performance.
- Tracking checks. If a form, call or tag breaks, it's fixed the same day so bidding doesn't learn from bad data.
Every Audience Signal, Working for You
Google's AI-driven campaigns are only as smart as the data you give them. Forward Digital Media connects every signal available to your account:
Your data
- Customer Match lists from your CRM
- Website visitors and past converters
- Enhanced Conversions
- Offline conversions and call outcomes
Google's data
- Custom segments built from your best keywords and competitor URLs
- In-market and life-event audiences
- Performance Max search themes
- Location, schedule and device performance
Read more: How to feed Performance Max the right audience signals.
Campaign Types We Manage
- Google Search
- Performance Max
- Shopping & Merchant Center
- Vehicle Listing Ads
- YouTube
- Demand Gen
- Display remarketing
- Local & call-focused campaigns
FAQ
How much does Google Ads management cost?
Management is typically a percentage of media spend, scoped in a written Statement of Work before work begins. Book a free call for a quote based on your budget and goals.
Do you require long-term contracts?
Every engagement starts with a written Statement of Work so the scope and cost are clear. Ask about terms on your strategy call.
Will I own my Google Ads account?
Yes. Your account and data stay in your name. Forward Digital Media works through admin or manager access.
How fast will I see results from Google Ads?
Search campaigns usually produce leads in the first week. Smart bidding needs two to four weeks of conversion data to stabilize. For a South Florida luxury dealer, cost per conversion fell 34% in the second month.
Can you take over an existing Google Ads account?
Yes. Takeovers start with a full audit of structure, tracking, search terms and wasted spend, then a prioritized fix list.
Ready to see what your ad spend should be producing?
Book a free 30-minute strategy call. You'll get a quick read on your Google Ads, Meta and analytics setup, and a clear next step whether or not we work together.